Public Financial Services
MEDIA
BUSINESS SUMMARY
We partner with selected entrepreneurs, develop the going-public strategy, tap into our professional network to build the team, plan everything, and manage the entire process to facilitate a successful initial public offering, direct listing, reverse merger or SPAC. Our ideal client is an entrepreneur who is smart, honest and growth-minded, with a business generating $1.5+ million in EBITDA or $10+ million in revenue, that can grow at least 5x within five years through organic growth and strategic acquisitions.
Our founder has facilitated dozens of public listing transactions which helped entrepreneurs raise capital, recruit talent, complete acquisitions and create more than $15 billion in shareholder value. He founded three startups that went public, was an institutionally ranked technology analyst, partner of a large investment banking firm, and an analyst for two multi- billion-dollar asset management firms. He is currently CEO of a Micro-SPAC that completed an IPO in February 2022 and is CFO of a SPAC that anticipates completing a NASDAQ IPO.
If you would like to learn more, please contact us to schedule a zoom meeting with our founder so we can get to know each other, discuss what's possible and explore opportunities.
THE BUSINESS
Can any company go public? We primarily represent companies that can qualify for an IPO on NASDAQ or NYSE, but we have also completed direct listings for pre-revenue companies.
Should I take my company public? Take your company public if you and your team are smart, honest, growth-minded, experienced and want to create substantial shareholder wealth.
What does it cost to go public? A direct listing generally costs about $350,000 and an initial public offering generally starts at $800,000, excluding underwriting commissions and fees that can generally be paid from IPO proceeds. Most of our clients complete a private placement to raise capital from friends and family to pay for the entire process.
How long does it take to go public? An initial public offering generally takes about seven months to complete, a direct listing should take about nine months to complete and a public listing by merger into a micro-SPAC can take four months.
How much capital can be raised? SPACs generally raise $100+ million. IPOs generally raise $10 to $20+ million. Direct listings generally raise a few hundred thousand dollars to several million dollars. Investment bankers raise all the capital in IPOs and SPACs however entrepreneurs completing direct listings raise their own capital through their personal and professional networks as well as through marketing. Note that we are consultants and do not raise capital, but we can introduce IPO and SPAC qualified clients to investment bankers.
Which stock exchanges do your clients go public on? We can take companies public in the United States on NASDAQ, NYSE, OTC Market tiers and in Canada, on the TSX-V, NEO and CSE.
What exactly do you do? We develop the public listing strategy based on our clients' unique facts and circumstances, bring in all third-party professionals (accounting, audit, legal, etc.), advise clients through the process and manage everything on their behalf, so we have a successful initial public offering, direct listing, reverse merger, or SPAC transaction.
What do you charge for your services? Generally, we prefer equity compensation that is based on the scope of services and value we anticipate adding. However, our direct listing and SPAC formation services consist of a cash fee in addition to an equity-based fee.
How did you start helping entrepreneurs go public? In 1999, our founder started a software company, promised investors that he'd take the company public and then struggled through the process since there were no advisors, law firms or investment bankers willing to help his startup go public. Although it was difficult and painful, our founder successfully took his first company public in a direct listing and subsequently exited after acquiring a portfolio company of a private equity firm. Within a few years of his first direct listing, he had taken three of his companies' public which caught the attention of other entrepreneurs who wanted his help taking their own company public. We now help CEOs complete initial public offerings of operating companies and SPACs, direct listings and reverse mergers into SPACs.